Customer Retention as a Marketing Objective
Be sure to include customer retention in your marketing program! One of my favorite marketing resources posted a resonating article…
Why Do Video Marketing?
Video is one of the best ways to connect with your audience. I recently came across A Beginner’s Guide to…
Yes, Direct Mail Still Works
Challenging the myths about this old school marketing method Shantae shared an eye-opening, myth-busting article on 6 Reasons Why Direct…
Children as Teachers
We can learn so much. Tom shared a story about how two children were playing outside with one another when…
The Dreaded Phone Call From an Angry Customer
What to do? Actually, quite a lot! If you’ve been in business for any length of time, you’ve probably received…
Consider Using Digital Business Cards
Consider using digital business cards. Here are the benefits: Two to consider and a comparison: https://zapped.to/blog/popl-vs-dot/ Today’s Marketing Minute is…
Are You Zarfing Your Prospects?
It’s good for business! A “Zarf” is a cardboard sleeve that goes around coffee cups. When presenting yourself to your…
Be Social in Social Media
It’s good for business! Social media channels, such as Facebook and LinkedIn, have a huge present in the market and…
Ideas for Your Marketing Strategy
46 of them, to be exact! Wait, you said there are 46? Don’t worry, this installment of NRG’s Marketing Minute…