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Marketing Strategy

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Marketing Minute

Customer Retention as a Marketing Objective

Be sure to include customer retention in your marketing program! One of my favorite marketing resources posted a resonating article…

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Marketing Minute

Why Do Video Marketing?

Video is one of the best ways to connect with your audience. I recently came across A Beginner’s Guide to…

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An adult male with a beard and wearing glasses sits looking at his laptop while listening on his phone, with a frustrated look on his face.
Marketing Minute

The Dreaded Phone Call From an Angry Customer

What to do? Actually, quite a lot! If you’ve been in business for any length of time, you’ve probably received…

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Marketing Minute

Consider Using Digital Business Cards

Consider using digital business cards. Here are the benefits: Two to consider and a comparison: https://zapped.to/blog/popl-vs-dot/ Today’s Marketing Minute is…

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Marketing Minute

Are You Zarfing Your Prospects?

It’s good for business! A “Zarf” is a cardboard sleeve that goes around coffee cups. When presenting yourself to your…

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Marketing Minute

Be Social in Social Media

It’s good for business! Social media channels, such as Facebook and LinkedIn, have a huge present in the market and…

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Marketing Minute

Ideas for Your Marketing Strategy

46 of them, to be exact! Wait, you said there are 46? Don’t worry, this installment of NRG’s Marketing Minute…

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